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Frequently Asked Questions<\/strong><\/p>\nAccordionItemContainerButton<\/span><\/button><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\nBest Overall:<\/strong> Tower 28 Swipe All-Over Hydrating Serum Concealer<\/h2>\n\n
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Tower 28<\/p>\n
Swipe All-Over Hydrating Serum Concealer<\/h3>\n<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n
\n<\/p>\nAllure<\/em> commerce editor Sarah Han applying the Tower 28 Swipe All-Over Hydrating Serum Concealer<\/p>\n<\/span>Sarah Han<\/span><\/div>\n<\/figure>\n<\/div>\n<\/div>\nWhy we love it: Tower 28\u2019s Swipe All-Over Serum Concealer combines buildable coverage, tackling everything from blemishes to uneven skin tone, with hydration-forward, collagen-producing, and brightening ingredients such as hyaluronic acid, lysine, and caffeine. There\u2019s also Centella asiatica<\/em> (cica for short), a K-beauty favorite for calming redness and soothing sensitive skin. \u201cThis is one of my favorites because it\u2019s super lightweight and hydrating while still being long-wearing,\u201d LA-based makeup artist Ash K Holm says. New York City-based makeup artist Carly Giglio adds that the buildable coverage not only works under the eyes, but anywhere on the face. And, in accordance with Tower 28\u2019s ethos of sensitive skin-friendly products, Swipe is free of fragrance and alcohol.<\/p>\n\n
\n<\/p>\nHan before applying the Tower 28 Swipe All-Over Hydrating Serum Concealer<\/p>\n
<\/span>Sarah Han<\/span><\/div>\n<\/figure>\n\n<\/p>\nHan after applying the Tower 28 Swipe All-Over Hydrating Serum Concealer<\/p>\n
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Tester feedback from commerce editor Sarah Han<\/strong><\/p>\n<\/div>\nAccordionItemContainerButton<\/span><\/button><\/div>\n\n
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\u201cTower 28’s Swipe Serum is my absolute ride-or-die concealer. I’ve been using it since it launched in 2023, and it comes with me on every trip. (The highest honor!) I love a skin-care-infused makeup product, and this creamy formula blends in like a dream with a sponge and has never pilled on me even once! This isn’t necessary by any means, but I sometimes use two shades: DTLA (my main shade and what I often use alone) under my eyes, forehead, and chin, and IE on my cheeks and nose. I tend to have more discoloration in the center of my face, so I like a deeper shade in those areas, whereas DTLA is great for brightening and adding subtler coverage to areas that don’t need as much. I always blend out my undereyes and T-zone first, while I let the formula sit for a minute and really meld into especially redness-prone areas (around my nose) and stubborn dark spots (on my nose\u2014one of my worst skin habits is that I’m a stress-picker!). The finish is just perfectly radiant and covers everything I want to, while still looking like skin. It’s also reasonably priced at $24 and one of the best-valued concealers you’ll find at Sephora\u2014trust. (My second-fave concealer, also available there, is almost $60. Eek!)\u201d\u2014Sarah Han, commerce editor<\/strong><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n
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\nKey ingredients:<\/strong> hyaluronic acid, lysine, caffeine, cica<\/li>\nAvailable shades:<\/strong> 20<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\nBest for Redness:<\/strong> Nyx Professional Makeup Bare With Me Concealer Serum<\/h2>\n\n
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Nyx Professional Makeup<\/p>\n
Bare With Me Concealer Serum<\/h3>\n<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n
\n<\/p>\nAllure<\/em> senior commerce editor Sarah Felbin applying the Nyx Professional Makeup Bare With Me Concealer Serum<\/p>\n<\/span>Sarah Felbin<\/span><\/div>\n<\/figure>\n<\/div>\n<\/div>\nWhy we love it:<\/strong> Whether you\u2019re dealing with rosacea flare-ups or just need to hide a stubborn pimple, Nyx Professional Makeup\u2019s Bare With Me Concealer Serum has you covered\u2014literally. Unlike a lot of serum concealers that lean sheer, this one offers just<\/em> a bit more coverage, making it ideal for hiding redness or brightening dark circles. At the same time, it\u2019s packed with hydrating ingredients, so it won\u2019t cling to dry patches or look heavy on the skin. It actually cares for your skin while you wear it, thanks to soothing cica, moisturizing tremella mushroom, and antioxidant-rich green tea.<\/p>\n\n
\n<\/p>\nFelbin before applying the Nyx Professional Makeup Bare With Me Concealer Serum<\/p>\n
<\/span>Sarah Felbin<\/span><\/div>\n<\/figure>\n\n<\/p>\nFelbin after applying the Nyx Professional Makeup Bare With Me Concealer Serum<\/p>\n
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\u201cThis formula from Nyx Professional Makeup is a go-to because it’s so thin, it barely feels like there\u2019s anything on my skin\u2014but it still has great coverage. I like to apply it with a brush so I can build it up where I need it, but I rarely spend more than a minute blending it out. In my before and after photos, you can see it does a nice job of neutralizing my purple dark circles and covering blemishes (check out my chin!).\u201d \u2014Sarah Felbin, senior commerce editor<\/strong><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n
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\nKey ingredients:<\/strong> cica, tremella mushroom, green tea<\/li>\nAvailable shades:<\/strong> 17<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\nBest for Dark Circles:<\/strong> Refy Concealer<\/h2>\n\n
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\n<\/p>\nAllure<\/em> commerce writer Lily Wohlner applying the Refy Concealer<\/p>\n<\/span>Lily Wohlner<\/span><\/div>\n<\/figure>\n<\/div>\n<\/div>\nWhy it’s worth it:<\/strong> It makes sense that Refy\u2019s Concealer comes in a serum format\u2014after all, the brand creates tons of makeup formulas that improve how skin looks and feels, not masks it. This lightweight formula is infused with evodia fruit extract, used in skin care for its anti-inflammatory effects\u2014to help brighten and smooth the undereyes, squalane to soften skin, brown algae extract to support collagen production, and hyaluronic acid for a plumper, firmer look. The soft-focus finish blurs without creasing, making it feel like an eye cream and concealer rolled into one.<\/p>\n\n
\n<\/p>\nWohlner before applying the Refy Concealer<\/p>\n
<\/span>Lily Wohlner<\/span><\/div>\n<\/figure>\n\n<\/p>\nWohlner after applying the Refy Concealer<\/p>\n
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\u201cI reach for this concealer no matter the situation\u2014night out, daytime base, or whenever my skin just needs a little boost. It does double duty like an eye cream and a concealer in one, with a subtly blurring finish that gives that soft-focus look without creasing. This one never leaves the top of my concealer drawer because it\u2019s usually my first pick.\u201d\u2014Lily Wohlner, commerce writer<\/strong><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n
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\nKey ingredients:<\/strong> evodia fruit extract, squalane, brown algae extract<\/li>\nAvailable shades:<\/strong> 24<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\nBest Medium Coverage:<\/strong> Make Beauty Skin Mimetic Concealer<\/h2>\n\n
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Make Beauty<\/p>\n
Skin Mimetic Concealer<\/h3>\n<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n
\n<\/p>\nFormer Allure<\/em> content director Kara McGrath applying the Make Beauty Skin Mimetic Concealer<\/p>\n<\/span>Kara McGrath<\/span><\/div>\n<\/figure>\n<\/div>\n<\/div>\nWhy it\u2019s worth it:<\/strong> Meant to mimic the tone and texture of real skin, each of the 30 shades of Make Beauty\u2019s Skin Mimetic Concealer (a 2025 Best of Beauty Award winner, may we add) hits that sweet spot of super lightweight and buildable-to-medium coverage. The moisturizing, red algae- and adenosine-infused formula disguises dark circles (also thanks to a hit of caffeine), but stays light and creamy enough to avoid creasing, caking, or otherwise drawing attention to troubled areas. Many of our testers loved the look and feel of this formula so much that they\u2019ve taken a page out of Hailey Bieber\u2019s book and use it for more than just their undereyes.<\/p>\n\n
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\u201cI only use concealer under my eyes, so I look for formulas that offer enough coverage to hide my perpetual dark circles but won\u2019t settle into my mid-30s fine lines. My ideal concealer also needs to last at least through the workday because I simply do not have the time (or fortitude) to reapply. This one hits all those points, with the bonus of a doe-foot applicator that fits perfectly into the inner corners of my undereyes.\u201d \u2014Kara McGrath, former content director<\/strong><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n
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\nKey ingredients:<\/strong> red algae extract, adenosine, green coffee extract, caffeine<\/li>\nAvailable shades:<\/strong> 30<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\nBest Light Coverage:<\/strong> The Concealer Pen by Victoria Beckham X Augustinus Bader<\/h2>\n\n
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Victoria Beckham X Augustinus Bader<\/p>\n
The Concealer Pen<\/h3>\n<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n Why we love it:<\/strong> Victoria Beckham and Augustinus Bader teamed up to create the skin-care-forward concealer of our dreams. Lightweight, blendable, and super hydrating, it\u2019s packed with Bader\u2019s TFC8 complex\u2014a mix of amino acids, vitamins, lipids, and next-level molecules that help skin look more radiant and renewed over time. Rose damascena flower water calms irritation; polyglutamic acid pulls in hydration; and the formula sticks around for up to eight hours without sinking into fine lines or pores. Plus, the tapered nylon brush makes precision a breeze, whether you\u2019re perfecting undereyes at your vanity or touching up on the go. Like all brushes, this one can get a bit dirty, so the brand recommends a quick rinse with some dish soap when product starts to pile up.<\/p>\n\n
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Tester feedback from Wohlner<\/strong><\/p>\n<\/div>\nAccordionItemContainerButton<\/span><\/button><\/div>\n\n
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\u201cI literally used this concealer pen down to the last drop\u2014and that\u2019s saying something, given how many I test. It manages to feel like skin care while looking like makeup, hitting that sweet spot of luxury and performance. It delivers both nourishing benefits and seamless coverage that never sinks into my fine lines or pores. Some days I skip primer entirely because it just glides on like a dream without moving. And, I love the built-in brush applicator too because it feels like I\u2019m painting my face\u201d \u2014Lily Wohlner, commerce writer<\/strong><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n