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Elon Musk is<\/span> boosting a post on X promoting The New Yorker\u2019s extensive investigation into Sam Altman\u2019s allegedly deceptive behavior, WIRED has confirmed. The move comes just as Musk\u2019s lawsuit against OpenAI and Altman heads to a jury trial in a federal courtroom on Monday morning.<\/p>\n People scrolling X on Monday reported seeing an April 6 post from Ronan Farrow, a coauthor on the New Yorker article, promoting the investigation. A pop-up on the post on X\u2019s mobile app says it was boosted by @elonmusk, who also owns the platform. Boosting is a feature that allows X subscribers to pay an additional fee to amplify posts. WIRED was able to independently verify the pop-up window.<\/p>\n Musk also reposted Farrow\u2019s story on Monday from his account. \u201cCalling him \u201cScam\u201d Altman is accurate,\u201d he wrote on X, referring to a line in the article about his nickname for the leader of OpenAI. \u201cThis is very much worth reading.\u201d<\/p>\n X and OpenAI did not immediately respond to a request for comment from WIRED. The New Yorker declined to comment.<\/p>\n The boosted Farrow post didn\u2019t come with an \u201cad\u201d label in people\u2019s feeds on Monday, but users who clicked on a post options menu were shown choices such as \u201creport ad.\u201d On an FAQ page for X\u2019s Boost feature, the company says that \u201cboosted posts must also self-identify as an advertisement and comply with X\u2019s ad policies.\u201d<\/p>\n Musk\u2019s lawsuit against OpenAI, Altman, the company\u2019s president Greg Brockman, and Microsoft accuses the ChatGPT-maker of straying from its founding nonprofit mission: to ensure artificial general intelligence benefits all of humanity. Musk was a cofounder of OpenAI and invested tens of millions of dollars in the nonprofit in its early days. He is arguing in court that his investment was not used as he intended. OpenAI has rebutted this claim, arguing that Musk knew that OpenAI would eventually need to become a large business to achieve its goals. The trial kicked off on Monday with jury selection. Several potential jurors flagged that they were not a fan of Musk or AI more generally.<\/p>\n